SUMMARY

Meta's new AI image generator, Muse Image, enabled users to create AI-generated images using public Instagram photos without notifying or obtaining permission from the account owner. This feature, active by default for public profiles, sparked significant criticism regarding user privacy and content ownership. Following swift backlash, Meta removed the feature. Photographers expressed concern that their work posted publicly could be used as source material for AI creations without their approval, with opt-out settings only applying to future posts.

TAKEAWAYS

Meta's Muse Image tool used public Instagram photos for AI image generation.

Users could alter photos without the account owner's consent or notification.

The feature was enabled by default for public profiles.

Meta removed the tool after facing backlash over privacy concerns.

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