SUMMARY
Canon has announced a new camera will be revealed next Wednesday, May 13. Teaser campaigns across social media, using taglines like "One camera, many stories" and "Every moment has a story waiting to be told," indicate the device is positioned as a storytelling tool, likely geared towards video or vlogging. Visual clues from the teaser video, such as a potential 'V' shape formed by framing elements and the user operating the camera via the rear screen, further support this video-centric focus.
TAKEAWAYS
Canon will launch a new camera on Wednesday, May 13.
Teasers suggest the camera is designed for storytelling and video.
The marketing emphasizes capturing moments and endless possibilities.
Visual cues point towards a video-oriented product rather than a retro or R7 Mark II model.