Filmmaker Prepares for New Camera and Lens Arrivals
Ordinary Filmmaker is anticipating the arrival of new camera and lens equipment.
Archive Edition
Saturday, August 29, 2026
The Sony A7 V has been crowned EISA Camera of the Year 2026-2027, adding to its accolades after topping Japanese sales charts. This recognition highlights its reliable performance and versatility for discerning photographers. Meanwhile, a prevailing sentiment among creators is frustration with manufacturers for recycling old ideas rather than innovating. Watch for further analysis on the state of camera innovation and potential new gear releases on the horizon.
Reviews
1 stories
Opinion
2 stories
Camera Companies Criticized for Recycling Old Ideas
The author criticizes camera companies for recycling old ideas and technology, arguing that many new releases are worse than their predecessors and more expensive.
Photography Improvement Measured by Better Bad Photos
A photographer reflects on measuring improvement in their craft, noting that while best photos can be serendipitous, bad photos are inevitable.
News
1 stories
Sony A7 V Wins EISA Camera of the Year Award
Sony's latest full-frame mirrorless camera, the A7 V, has secured the EISA Camera of the Year 2026-2027 award.