SUMMARY
Photography platform VSCO is reviving billboard photography by running a competition for 50 US-based photographers to have their images displayed on billboards in their home states. Entrants must be over 18 and submit "impactful images" with strong narratives. VSCO is seeking images for editorial features, curation, and licensing, viewing this initiative as a way to support artists facing challenges from AI and short-form video. Submissions are due by September 10, with selected photographers to be notified on a rolling basis.
TAKEAWAYS
VSCO competition to display 50 photographers' work on US billboards.
Winners will feature images in their home states.
Submissions due September 10; judges seek impactful, narrative-driven images.
Opportunity includes potential editorial features and licensing.