SUMMARY
The music video for Olivia Rodrigo's "drop dead," directed by Petra Collins, achieved a convincing 90s VHS-inspired look through deliberate creative choices. Cinematographer Todd Banhazl discussed the use of BetaCam, VHS, and MiniDV cameras, explaining why each was chosen for specific scenes. The interview also detailed challenging lighting setups in a historic venue and the complexities of editing interlaced footage for progressive display. This approach highlights the rise of lo-fi aesthetics in contemporary media, even in the age of AI.
TAKEAWAYS
The "drop dead" music video uses vintage cameras like BetaCam, VHS, and MiniDV for a lo-fi aesthetic.
Cinematographer Todd Banhazl discussed lighting challenges in a historic Versailles location.
The video's editing process involved managing interlaced footage for progressive viewing platforms.
The creative team aimed for a convincing 90s VHS nostalgia effect.