SUMMARY
The Panasonic Lumix TX3 (known as ZS300 in the US and TZ300 in the UK) has rapidly achieved the top spot in Japan's compact camera sales rankings. This travel-zoom camera boasts a Leica-certified 24-360mm equivalent 15x zoom lens and a 20.1MP 1-inch sensor, prioritizing versatility. Its success comes at a time when demand for compact cameras is high, with half of Japan's top ten best-selling models currently on backorder, highlighting supply chain challenges.
TAKEAWAYS
Panasonic Lumix TX3 is the No.1 selling compact camera in Japan.
The camera features a Leica-certified 24-360mm equivalent 15x zoom lens.
High demand for compact cameras is causing stock shortages, with many top models on backorder.
The Lumix TX3 offers maximal versatility with its extensive zoom range.