SUMMARY
Insta360 is entering the gimbal camera market with its new Luna Ultra, aiming to compete with established players like the DJI Osmo Pocket. This marks Insta360's first foray into gimbal cameras. The Luna Ultra boasts premium features including Leica branding, the ability to shoot 8K video, and a dedicated telephoto lens.
TAKEAWAYS
Insta360 launches the Luna Ultra, its first gimbal camera.
The Luna Ultra directly targets the market dominated by the DJI Osmo Pocket.
Key features include Leica branding and 8K video recording.
The camera also includes a dedicated telephoto lens.