SUMMARY
The Expert Imaging and Sound Association (EISA) has announced its 2026/27 award winners, with Nikon's NIKKOR Z 24-70mm f/2.8 S II lens taking the "Lens of the Year" award. This marks a shift from the previous year when Sony swept both lens and camera categories. Sony did, however, retain its "Camera of the Year" award for the Sony A7 V, praised for its hybrid stills-video performance. Sony also received the "Professional Camera" award for its A7R VI.
TAKEAWAYS
Nikon's NIKKOR Z 24-70mm f/2.8 S II lens won EISA Lens of the Year.
Sony's A7 V was awarded EISA Camera of the Year.
Sony also received the EISA Professional Camera award for its A7R VI.
Fujifilm was recognized for Best Buy Camera (X-T30 III) and best APS-C camera producer (X-E5).