New York Jets Adopt Image-Streaming for Official Photography
Summary
The New York Jets have partnered with SmartFrame Technologies, becoming the first NFL franchise to utilize image-streaming for their official photography. This move allows the team to retain full control over their intellectual property while enabling new commercial opportunities through in-image advertising. Images from games and events will be available on SmartFrame's platform, where publishers can embed them without transferring ownership. This technology streams images directly, offering interactive features, embedded captions, and protection against theft, while generating revenue through advertising within the images.
Key points
- New York Jets are the first NFL team to use image-streaming technology.
- SmartFrame platform allows teams to control and monetize official photography.
- Images can be embedded by publishers without ownership transfer.
- Technology offers interactive features and protection against theft.