Canon EOS R10 Leads Japan's Camera Sales

Summary

The Canon EOS R10, a four-year-old APS-C model, continues to dominate Japan's best-selling camera charts, consistently outselling the more advanced Sony A7 V. Despite the Sony camera's higher specifications, the R10's usability and price performance have secured its number one position. The Canon EOS R50 is also performing well, with multiple kit variants appearing in the top 10, indicating strong momentum for Canon's beginner-friendly mirrorless cameras in the Japanese market.

Key points

• Canon EOS R10 is the number one best-selling camera in Japan.
• The R10 consistently outsells the Sony A7 V, which ranks fifth.
• Canon EOS R50 models also feature prominently in the top 10 sales.
• Sales data is compiled by BCN+R from major Japanese retailers and online platforms.